P&G
YOUTH IS AGE 100

The world brand P&G, which has been operating in Turkey for 32 years, started a movement to create synergy between its brands and the youth of the digital world in Turkey called #Banabak for the 100th Anniversary of the 19 May Atatürk Commemoration Youth and Sports holiday. We invited 19 young people that stand out with their talents in music, sport, science, and social benefit, to explore their faith and power through our advertising campaign, which will be supported by P&G.